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Optimization 3.0: IBM’s Guide To Leveraging the New Wave of Business Analytics for Next Generation Optimization-Based Decision Support
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Optimization 3.0: IBM’s Guide to Leveraging the New Wave of Business Analytics for Next Generation Optimization-Based Decision Support

How To Create The Truly Adaptive Supply Chain

Date: Tuesday, March 29, 2011

Time: 11:30 EST, 10:30 CST, 9:30 MST, and 8:30 PST

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Optimization in and of itself is nothing new but it is often overlooked by Line of Business and Information Technology professionals since many instances of it are embedded inside "classic supply chain management applications". Optimization allows companies to make sense of the massive amounts of data across the extended enterprise. By applying this data in unique and innovative ways, firms can optimize business outcomes by anticipating, controlling and adapting to a dynamically changing and chaotic environment, using the insights from visibility, analytics and trading partner collaboration to direct and control operations more intelligently.

With the advent of Optimization 3.0, firms now have the ability to layer or integrate key advanced analytics technology on top of existing supply chain planning and execution systems to support both long-term (strategic) and short-term (tactical) planning goals as well as detailed scheduling while continuously improving operational efficiency, reducing costs and ultimately enhancing the overall customer fulfillment experience. This new combination of State-of-the-Art advanced analytics and B2B integration gives businesses the unprecedented ability to quickly model and solve across the most complex systems and implement solutions in near real-time, creating truly adaptive supply chains.

Featuring Thomas Dong, Senior Product Marketing Manager, IBM Software Solutions Group and SCDigest Editor Dan Gilmore.

Turn information and insights into action:



  • Get better performance for lower cost
  • Find non-obvious solutions that maximize your value or minimize your costs while observing the many, complex requirements and limitations of your operations
  • Optimization produces quantifiable benefits on your bottom line.



  • Automating decision processes increases the speed of your responses in today’s accelerating markets and allows your operators and planners to focus on critical complexities rather than on routine issues.



  • Discover interactions among environmental impacts and other key performance indicators
  • Realize opportunities to do things better, more efficiently, more productively.



  • IBM ILOG Optimization and Supply Chain Solutions leverage the investments you are making in enterprise information technology and business automation.
Who Should Attend?

Supply Chain Professionals -

Chief of Supply Chain Officers
Senior Operations Executives
Supply Chain and Demand Planning Executives
Warehouse Professionals
Distribution and Logistics Directors/Managers
Procurement and Purchasing
Business Analysts
Operations Research Professionals

Industrial Engineers



Dan Gilmore

Editor, Supply Chain Digest


Thomas Dong

Senior Product Marketing Manager, IBM Software Solutions Group

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