On-Demand Videocast: Sourcing Optimization in Consumer Goods

How to Drive Customer Service and System Profitability by Effective Asset Use Featuring Dr. Michael S. Watson of IBM Optimization & Supply Chain Solutions group. Increased complexity requires a complete supply chain network based approach to sourcing that incorporates end to end cost from supplier to customer and all of the associated manufacturing, logistics and inventory costs in between. A network based approach enables the ability to meet sales demand, reduced transport miles, efficient production, improved asset utilization and capital deferment, which, results in increased revenues, lower production costs, lower transportation costs, and increased manufacturing capacity. Another key component is understanding how robust the supply chain is to different events or risks and designing the supply chain to withstand 'shocks' frequently experienced in t global supply chains today.

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